Privacy Policy

This Privacy Policy describes how huut.cerdasy.com (referred to herein as “we,” “us,” or “our”), operating the website https://huut.cerdasy.com/ (the “Website”), collects, uses, maintains, and discloses information collected from users (each, a “User” or “you”) of the Website. As a company specializing in Home Exterior solutions, we understand the importance of your privacy and are committed to protecting it through our compliance with this policy. This policy applies to the Website and all products and services offered by huut.cerdasy.com.

We designed this Privacy Policy to ensure the highest standards of transparency and to provide you with clear, comprehensive information about our practices regarding your personal data. We endeavor to comply with applicable data protection laws, including but not limited to the General Data Protection Regulation (GDPR) for our European users, and other relevant privacy frameworks globally. We encourage you to read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you agree to this Privacy Policy. This policy may change from time to time (see “Changes to This Privacy Policy”). Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

1. Introduction and Our Commitment to Your Privacy

At huut.cerdasy.com, we are dedicated to transforming homes through exceptional exterior solutions. We understand that engaging with us often involves sharing personal information. Your privacy is not just a legal requirement but a cornerstone of our relationship with you. This Privacy Policy is crafted to outline, in detail, our unwavering commitment to safeguarding the personal information you entrust to us. We believe in transparency and empowering you with control over your data.

We operate under the company name huut.cerdasy.com and are responsible for the processing of your personal data on this Website. Our primary goal is to provide exceptional service and innovative home exterior solutions, whether you’re exploring roofing options, siding materials, window replacements, or designing an outdoor living space. To achieve this, we sometimes need to collect and process personal data. This policy explains what data we collect, why we collect it, how we use it, how we protect it, and your rights concerning your personal information. We assure you that any data collected will be processed lawfully, fairly, and in a transparent manner, consistent with your expectations and applicable data protection regulations.

2. Information We Collect and How We Collect It

We collect several types of information from and about users of our Website, including information:

• by which you may be personally identified, such as name, postal address, e-mail address, telephone number, and specific details about your home exterior project (e.g., photos of your property, property dimensions, material preferences, budget estimates);
• that is about you but individually does not identify you; and/or
• about your internet connection, the equipment you use to access our Website, and usage details.

We collect this information:

• Directly from you when you provide it to us.
• Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.
• From third parties, for example, our business partners.

Let’s delve deeper into each category:

A. Personal Information You Voluntarily Provide to Us:
When you interact with our Website, you may be asked to provide personal information that directly identifies you. This typically occurs when you:

• Request a Quote or Consultation: To provide an accurate estimate for your home exterior project (e.g., roofing overhaul, siding installation, patio construction), we may ask for your name, email address, phone number, and physical street address. We may also request specific details about your property, current exterior conditions, desired improvements, material preferences (e.g., vinyl, fiber cement, wood siding; asphalt, metal, tile roofing), style preferences, and an estimated budget range. You might also provide descriptive details or even upload photographs of your home or project area to help us understand your needs better.
• Fill Out Contact Forms: If you have general inquiries or wish to send us a message, our contact forms require your name and email address.
• Subscribe to Our Newsletter or Marketing Communications: If you opt-in to receive updates, promotions, or articles related to home exterior trends and services, we will collect your email address.
• Create an Account (if applicable): While not currently a primary feature, should we introduce user accounts, you would provide a username, password, and potentially other profile information.
• Participate in Surveys or Contests: We might occasionally run surveys or contests where you voluntarily provide demographic information or opinions related to home improvement.
• Communicate with Us Directly: Any correspondence you send us, including emails or phone calls, may lead to the collection of personal information shared during these interactions. This could include project history, feedback, or specific details for ongoing support.

B. Information Collected Automatically Through Data Collection Technologies:
As you navigate through and interact with our Website, we may use automatic data collection technologies to gather certain information about your equipment, browsing actions, and patterns, including:

• Usage Details: Information about your visits to our Website, including traffic data, location data (generalized), logs, and other communication data and the resources that you access and use on the Website. This could include the specific types of home exterior services you viewed, the duration of your visit to particular project galleries (e.g., roofing vs. windows), or the information you searched for related to materials.
• Device Information: Information about your computer and internet connection, including your IP address, operating system, browser type (e.g., Chrome, Firefox, Safari), browser version, device identifier, mobile network information, and screen resolution. This helps us optimize our Website’s performance and design for various devices.
• Browsing Behavior: Details of your visits to our Website, including the full Uniform Resource Locators (URLs), clickstream to, through and from our Website (including date and time), page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page.

The technologies we use for this automatic data collection may include:

• Cookies (or browser cookies): A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website. For more detailed information, please refer to our “Cookies and Other Tracking Technologies” section below.
• Web Beacons: Pages of our Website and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related Website statistics (for example, recording the popularity of certain Website content and verifying system and server integrity).
• Flash Cookies: Certain features of our Website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Website. Flash cookies are not managed by the same browser settings as are used for browser cookies.
• Embedded Scripts: An embedded script is programming code that is designed to collect information about your interactions with the Website, such as which links you click on. The code is temporarily downloaded onto your device from our web server or a third-party service provider, is active only while you are connected to the Website, and is deleted or deactivated thereafter.

C. Information from Other Sources:
We may receive information about you from other sources, including:

• Business Partners: We may partner with lead generation services, material suppliers, or independent contractors who specialize in home exterior work. If you provide your information to them, they may share it with us as part of a referral or partnership agreement to fulfill your service requests. For instance, if you inquire about a specific roofing material directly from a manufacturer, and they partner with us for installation, they might pass your details to us.
• Publicly Available Sources: In certain limited circumstances, we might utilize publicly available records to verify information provided by you, particularly for property details relevant to a specific home exterior project (e.g., confirming property address or zoning information, if necessary for permitting). However, this is done sparingly and only to the extent necessary and permissible by law, and always with respect to your privacy.
• Social Media Platforms: If you interact with our social media pages or use social media login features on our Website (if implemented), we may receive information about you from those platforms in accordance with their privacy policies and your privacy settings on those platforms. This could include your public profile information.

3. How We Use Your Information (Purposes for Processing)

We use the information we collect about you or that you provide to us, including any personal information, for the following purposes:

• To Provide and Manage Our Services: This is the core purpose. We use your information to present our Website and its contents to you, to process your inquiries, and to fulfill contracts with you. This includes, but is not limited to, generating accurate quotes for your specific home exterior project (e.g., measuring for new windows, calculating material costs for siding), scheduling consultations at your property, managing project timelines, coordinating with our teams and suppliers, and ensuring the timely completion of services such like roofing installations, deck constructions, or landscape designs.
• To Communicate with You: We use your data to respond to your inquiries, provide customer support, send you service-related notifications (e.g., appointment confirmations, project updates, urgent messages regarding your service), and deliver important information regarding our terms, conditions, and policies.
• For Marketing and Promotional Purposes: If you have opted in or if we have a legitimate interest to do so, we may send you newsletters, promotional materials, special offers, and updates about our services, products, and home exterior trends that we believe may be of interest to you. This could include seasonal discounts on roofing, new siding options, or promotions for outdoor living space enhancements. You can always opt-out of these communications.
• To Personalize Your Experience: We use the information to enhance and personalize your experience on our Website, such as remembering your preferences, tailoring recommended services or content based on your browsing history or project inquiries (e.g., showing more articles on contemporary siding if you frequently view modern home exteriors), and providing a more efficient and customized browsing experience.
• For Website Analytics and Improvement: We analyze information to understand how users interact with our Website, identify areas for improvement, troubleshoot technical issues, monitor website performance, and develop new features or services. For example, we might analyze which sections of our project gallery are most popular to better feature relevant content.
• For Security and Fraud Prevention: We use your information to protect the security and integrity of our Website, services, and users. This includes detecting, preventing, and investigating fraudulent or unauthorized activities, ensuring compliance with our terms of service, and safeguarding against malicious attacks.
• For Legal and Compliance Purposes: We may use your information to comply with our legal obligations, enforce our rights, resolve disputes, and respond to requests from law enforcement or other governmental authorities, as required by applicable laws and regulations.
• Business Operations and Development: To better understand our customer base, market trends, and to improve our business strategies and offerings. This might involve internal research and development.

4. Legal Basis for Processing Your Information (for GDPR Compliance)

For users in the European Economic Area (EEA) and the UK, we process your personal data based on the following legal grounds:

• Consent: We process your personal data where you have given us explicit consent for a specific purpose, such as sending you marketing communications or using certain types of cookies. You have the right to withdraw your consent at any time.
• Performance of a Contract: We process your personal data when it is necessary for the performance of a contract to which you are a party, or in order to take steps at your request prior to entering into such a contract. This includes processing for quotes, consultation scheduling, project management, and service delivery.
• Legitimate Interests: We may process your personal data when it is necessary for the purposes of our legitimate interests or those of a third party, provided that these interests are not overridden by your rights and interests. Our legitimate interests include operating our Website, improving our services, marketing, preventing fraud, and ensuring network and information security. We ensure a balance between our legitimate interests and your rights as an individual. For example, direct marketing to existing customers for similar services might be based on legitimate interest, unless you object.
• Legal Obligation: We process your personal data when it is necessary for compliance with a legal obligation to which we are subject, such as tax laws or regulatory requirements.
• Vital Interests: In rare cases, we may process your personal data where it is necessary to protect your vital interests or the vital interests of another natural person.

5. Disclosure of Your Information to Third Parties

We may share your personal information with carefully selected third parties for the purposes outlined in this Privacy Policy. We ensure that any third parties with whom we share data adhere to strict data protection standards, including contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.

We may disclose personal information that we collect or you provide:

• To Our Affiliates: We may share your information with our subsidiaries and affiliates, which are entities under common control with huut.cerdasy.com, for business purposes consistent with this Privacy Policy.
• To Our Service Providers: We engage trusted third-party service providers to perform functions on our behalf. These include, but are not limited to:
  • Hosting Providers: For storing our Website data and ensuring its availability.
  • Analytics Providers: Google Analytics, which helps us understand website traffic and user behavior.
  • CRM (Customer Relationship Management) Systems: To manage customer interactions and sales processes, ensuring a streamlined customer experience from initial inquiry to project completion.
  • Email Marketing Platforms: To send out newsletters and promotional emails if you have subscribed to them.
  • Payment Processors: If any online payment features are implemented.
  • Cloud Storage Providers: For secure storage of project documents, photos, and client records.
  • IT Support and Maintenance: To ensure the proper functioning and security of our systems.
• To Business Partners and Contractors: For the niche of Home Exterior solutions, collaboration is often key. We may share your information with:
  • Material Suppliers: If you are obtaining a quote for specific materials (e.g., a particular brand of roof shingles or siding panels), we may share necessary project details to obtain accurate pricing or confirm availability.
  • Specialized Installers/Subcontractors: For complex projects (e.g., custom window installations, specific masonry work), we might share project details with vetted and trusted subcontractors who will be directly involved in the execution of your home exterior project. These partners are crucial for delivering the specialized services we promise.
  • Financing Partners: If we offer financing options for home improvement projects, with your explicit consent, we may share relevant financial information with third-party lenders to facilitate your application.
  • Lead Generation Partners: If you initially engaged with us through a third-party lead generation service, they might have shared your data with us, and we may, in turn, provide them with updates on your status (e.g., “quote provided,” “project ongoing”) for their internal tracking and commission purposes, following strict contractual agreements.
    We only share the minimal necessary data with these entities to ensure service delivery and always ensure they are bound by confidentiality obligations.
• For Legal Reasons: We may disclose your personal information if required to do so by law or in the good faith belief that such action is necessary to:
  • Comply with a legal obligation or court order.
  • Protect and defend the rights or property of huut.cerdasy.com.
  • Prevent or investigate possible wrongdoing in connection with the service.
  • Protect the personal safety of users of the service or the public.
  • Protect against legal liability.
• In the Event of a Business Transfer: If huut.cerdasy.com is involved in a merger, acquisition, or asset sale, your personal data may be transferred. We will provide notice before your personal data is transferred and becomes subject to a different Privacy Policy.
• With Your Consent: We may share your information for any other purpose with your explicit consent.

We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes without your prior explicit consent.

6. Cookies and Other Tracking Technologies

As mentioned, our Website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site usage, and deliver personalized content and advertisements.

• What are Cookies? Cookies are small text files stored on your device (computer, tablet, smartphone) when you visit a website. They allow the website to remember your actions and preferences over a period of time.
• Types of Cookies We Use:
  • Strictly Necessary Cookies: These cookies are essential for the Website to function correctly. They enable core functionalities such as page navigation, access to secure areas, and form submissions. Without these, the Website cannot provide requested services.
  • Analytical/Performance Cookies: These cookies collect information about how you use our Website, such as which pages you visit most often, and if you encounter any error messages. This data helps us improve the way our Website works and understand what interests our users regarding home exterior solutions. We use tools like Google Analytics for this purpose.
  • Functionality Cookies: These cookies allow our Website to remember choices you make (e.g., your preferred language or region) and provide enhanced, more personal features. They can also be used to remember changes you have made to text size, fonts, and other parts of web pages that you can customize.
  • Targeting/Advertising Cookies: These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with the Website operator’s permission.
• Your Choices Regarding Cookies: Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, this may prevent you from taking full advantage of the Website. You can also manage your cookie preferences through our cookie consent tool (if implemented). Blocking cookies entirely may impact the functionality and performance of our Website.

7. Data Security

The security of your data is paramount to us. We implement a variety of technical and organizational measures designed to protect your Personal Data from accidental loss and from unauthorized access, use, alteration, and disclosure. These measures include:

• Encryption: We use Secure Socket Layer (SSL) or Transport Layer Security (TLS) technology to encrypt data transmitted between your browser and our server, particularly sensitive information exchanged during form submissions or account creation.
• Access Controls: Access to your personal data is restricted to authorized personnel who have a legitimate need to access it for the purposes outlined in this policy. All personnel are trained on data protection best practices.
• Firewalls: We employ robust firewall systems to protect our network from unauthorized access.
• Regular Audits and Monitoring: Our systems are regularly monitored for vulnerabilities and attacks. We conduct periodic security assessments to ensure the effectiveness of our security measures.
• Data Minimization: We only collect personal data that is strictly necessary for the purposes for which it is processed.
• Data Backup and Recovery: We maintain regular backups of our data to prevent loss due to system failures.

While we strive to use commercially acceptable means to protect your Personal Data, no method of transmission over the Internet, or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security. You also have a role in protecting your information, for example, by choosing a strong password and keeping it confidential if any account features are implemented.

8. Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, including for the purposes of satisfying any legal, accounting, or reporting requirements.

The criteria used to determine our retention periods include:

• The Length of Our Relationship with You: For example, as long as you have an active account with us, or are engaged in an ongoing project for home exterior renovation.
• The Nature of the Data: Some data, such as project specifications for warranty purposes, may need to be retained longer than general website usage data.
• Legal Obligations: We may be required to retain certain data for specific periods to comply with legal, tax, or regulatory obligations (e.g., retaining financial transaction data for a statutory period).
• Necessity for Legitimate Interests: We may retain data for a reasonable period based on our legitimate interests, such as for fraud prevention, to enforce our agreements, or to resolve disputes.
  When your personal data is no longer required for these purposes, we will securely delete or anonymize it in accordance with applicable laws.

9. Your Data Protection Rights

Depending on your location and applicable data protection laws (such as GDPR), you may have the following rights regarding your personal data:

• Right to Access (SAR – Subject Access Request): You have the right to request a copy of the personal data we hold about you and to obtain information regarding its processing.
• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you. For instance, if your contact details or project specifications have changed, you can ask us to update them.
• Right to Erasure (“Right to be Forgotten”): You have the right to request the deletion of your personal data under certain circumstances, for example, if the data is no longer necessary for the purposes for which it was collected, or if you withdraw your consent (where processing was based on consent).
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data under certain conditions, for instance, if you contest the accuracy of the data, or if you object to the processing and we are verifying our legitimate grounds.
• Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format and have the right to transmit that data to another controller, where technically feasible and where processing is based on consent or contract.
• Right to Object: You have the right to object to the processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground. You also have the absolute right to object where we are processing your personal data for direct marketing purposes.
• Rights in Relation to Automated Decision-Making and Profiling: You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you, unless certain exceptions apply. We do not currently engage in such automated decision-making that would have a significant impact on you.
• Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time. This will not affect the lawfulness of any processing carried out before you withdraw your consent.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within a reasonable timeframe, typically within one month, and in accordance with applicable data protection laws. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. Please allow us sufficient time to verify your request.

10. Children’s Privacy

Our Website is not intended for children under 18 years of age. We do not knowingly collect personally identifiable information from children under 18. If you are under 18, do not use or provide any information on this Website or through any of its features, register on the Website, make any purchases through the Website, use any of the interactive or public comment features of this Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or username you may use. If we learn we have collected or received personal information from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 18, please contact us immediately at [email protected].

11. Links to Other Websites

Our Website may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. This Privacy Policy applies solely to information collected by our Website, huut.cerdasy.com.

12. International Data Transfers

As we are based in [Implicitly, based on the email domain and the name, the service targets a local or regional market, but global access means international transfers are possible]. While huut.cerdasy.com currently operates from a specific location, if we transfer your personal data to countries outside of your own territory (e.g., outside the European Economic Area), we ensure that appropriate safeguards are in place to protect your privacy rights. These safeguards may include:

• Adequacy Decisions: Transferring data to countries deemed by the European Commission (or equivalent body) to provide an adequate level of data protection.
• Standard Contractual Clauses (SCCs): Implementing specific contracts approved by the European Commission that provide appropriate data protection safeguards.
• Binding Corporate Rules (BCRs): For intra-group transfers (if applicable in the future).
• Your Explicit Consent: In some cases, we may rely on your explicit consent for international data transfers.

By using our Website and providing us with your information, you consent to the processing and transfer of your information, including personal data, to any country where we operate or where our service providers maintain facilities, which may be outside your country of residence and may have different data protection laws than those in your country. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

13. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top of this Privacy Policy. Minor changes may not be subject to a direct notification.

We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the Website after the “Last Updated” date signifies your acceptance of the revised Privacy Policy. If we make material changes to how we treat our users’ personal information, we will notify you by email to the primary email address specified in your account, and/or through a prominent notice on the Website homepage prior to the change becoming effective.

14. Contact Us

If you have any questions or concerns about this Privacy Policy, our data practices, or if you wish to exercise any of your data protection rights, please do not hesitate to contact us:

By Email:
[email protected]

We are committed to resolving any privacy-related issues and will respond to your inquiries as quickly as possible. Your trust is important to us, and we strive to handle all your data protection concerns with the utmost care and attention.